an essay · in motion
№ 15
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photo, then video, then music, then nothing for a decade

Tech and
Feelings

The photo made us feel something. Video made us feel more. Music told us what to feel. Each one opened another channel into the body. Then it stopped, and it has been stuck there ever since.

scroll
the still · channel 01

A square photograph, badly lit. One second of somebody else's trip: a beach, a road, a window in a town you have never been to.

It gives you almost nothing, which is why it works. The day around it is missing, so you supply the day — the heat, the drive, who they were with. Most of the feeling was yours.

one second · and you filled in the day
time · channel 02

Then the frames moved. Video did not show more of the world than a photo did; it showed how long things took. The half-second before someone answers. A face changing halfway through a sentence. Most of what we read as feeling in another person is timing.

There was less left for you to fill in, and it worked better anyway.

the half-second before someone answers
music · channel 03

Music told us what to feel.

Scroll past a clip with the sound off and nothing happens. Turn it on, and four seconds later you have stopped scrolling. The video did not get better. The song told you how to take it.

The deciding was done for you somewhere around the second bar. You can hear it happening and it still works.

sound off, nothing · sound on, you stay
the pattern · channel 04

None of it was about picture quality. Nobody was ever moved by a higher bitrate.

What changed each time was how far past your thinking the thing could get before you noticed. So what else is there?

how far past your thinking it gets
what we tried · channel 05

After music, everything anyone tried came up short.

haptics There are genuinely clever apps for this. They pull the rhythm out of whatever is playing and drive the phone's vibration off it, so the track is in your hand as well as your ears. And the feeling is not quite there. You notice the phone doing it, which is the whole problem.
light Screens and bulbs that flash along with the track. It looks great for a minute. Then it is a light in the room keeping time, and the song is somewhere else.
smell Attempted on and off since the 1950s, and it has never once worked. Nothing suggests that is about to change.

None of them are bad ideas. They add a sensation while the song is playing, and the sensation stays separate from it.

still waiting on the second thing that works
what might be next · channels 06—07

People keep trying this one. Headsets already track your eyes, the watch already has your pulse, the feed already counts how long you hovered — joining them up is the easy part, and somebody attempts it every few years, usually announced as a wellbeing feature. It never survives contact with anyone outside the demo. It reads as being watched back, and people will not have it in the room.

A gentler one: a branch of the vagus nerve runs just under the skin of the outer ear, the same patch an earbud rests against all day. No headphone does this today — the hardware just happens to already sit in the right place. A small current there changes how calm you are rather than what you are looking at, and nobody has made that feel like anything yet.

Then one with no sensor in it at all. A film alone and the same film next to a friend are two different films. Half of what we call a good evening is just knowing someone else is in the room, hearing the same thing at the same moment — and a feed of a hundred million people has somehow never once felt like that.

none of these have happened yet

Nobody has found it yet

Music is still the last thing that clearly worked, and that was more than a decade ago. Everything since has been a demo: good for a minute, until you can see the feature.

It might be the feed that measures you, and we would probably take it. Or a current in the ear that nobody has made feel like anything. Or something with no hardware in it at all — knowing that someone else is watching at the same time as you, and feeling close to them for it.

For now the songs are still doing all of it.

a decade since the last one that worked
notes on media, bodies and what hasn't landed yet